Brian Lacher has seen plenty of well-intentioned benefit plans go underutilized — and underappreciated — by employees. And it often comes down to one thing: communication.
“When employees get upset, it’s often because they have a perception in their head that their employer doesn’t care about them, and that’s a toxic way to feel,” says Lacher, who’s VP of employee benefits at consultancy Nielsen Benefits. “That can bring down employee productivity, and the employer also doesn’t get the value of the benefits they’re investing in.”
