Benefits Think Why ICHRA is a broker opportunity
Brokers can model ICHRA versus group plans and benchmark contributions against various metal tier plans such as gold plans.
Benefits Think Moving to a top-down diagnostic of program value
A financial spreadsheet alone cannot capture the total value and performance of a benefits program, nor can numbers on a ledger guarantee long-term operational success.
Benefits Think The demographic wave you can’t ignore
A growing number of childless and "solo agers" in the workforce need care navigation benefits that don't require a family member to make the calls.
Benefits Think Internal marketing is HR’s most underrated skill
The gap between a great benefits program and one that actually works is almost always a communication problem.
Benefits Think Why it’s time to step up menopause support
Helping employees manage symptoms will enhance productivity, engagement and retention – protecting institutional knowledge and strengthening business outcomes.
Benefits Think Knowing what to cut matters more than what to add
If benefits aren't actually being used, understood and genuinely valued, then no amount of volume covers that gap.
Benefits Think What brokers should watch in claims data sharing
The practical takeaway is to treat data-sharing requests as a risk-allocation exercise, not just an operational convenience.
Benefits Think Rethinking retirement plan pricing for small business
Flat-fee plan pricing makes it easier to treat retirement benefits as part of a long-term business strategy rather than a variable expense that might change unexpectedly.
Benefits Think Why tackling student loan debt will pay off
As employees decide whether to stay with their employer, support tied to student loan debt and education benefits is becoming a clear differentiator.
Benefits Think Is GLP-1 coverage actually delivering value?
Brokers have both an opportunity and responsibility to educate their clients toward better health outcomes and less financial volatility, not just a yes/no on coverage.
