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It’s that time of year again — April Fools’ Day is around the corner with investors waiting to see where the first joke will land and whether anyone will fall for it.
Will it be via an X post? Or a company statement? Or a video message? From TGI Fridays announcing that its chief executive officer will step down to join the circus to Volkswagen AG’s purported name change to “Voltswagen” in the U.S., what’s meant to be a fun ploy to bolster a brand runs the risk of turning into a flop.
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