Indeed is standardizing the use of video interviews with recruiting initiative

Remote work — and consequently, hiring — is here to stay, which means companies will need a reliable way to vet their applicants.

Job search site Indeed recently announced that all jobs posted directly to its platform can add video interviewing options at no additional charge, according to a press release. This new capability, in which Indeed hosts every step of the recruiting and hiring process, aims to reduce the time it takes to get candidates to first interviews.

“The pandemic exposed and amplified realities that already existed,” says Maggie Hulce, senior vice president and general manager for enterprise at Indeed. “The old ways of sorting through applications, sourcing candidates, reading resumes and scheduling interviews take place across multiple platforms and are too slow, disjointed, and impersonal.”

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In response to the rising demand in remote positions post-pandemic, Indeed initially developed their own proprietary interviewing platform, Indeed Interview, which was only offered to Indeed’s paying clientele who used virtual hiring events, according to Hulce. Earlier this year, Indeed expanded those efforts and launched the Indeed Hiring Platform, a solution that allows employers to automate the process of sourcing, screening and scheduling interviews with quality candidates.

The expansion of the pre-existing suite of hiring tools is now no longer limited to employers using Indeed Hiring Platform, which are entirely automated options employers pay for access of, and opens up the ability to add video interviewing options to any job posted to Indeed. Any employer — regardless of how many jobs they have posted or roles they are hiring for — using Indeed can schedule, manage and conduct video or phone interviews for free, according to the release.

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In the face of the pandemic-induced labor shortage, demand for employees is on the rise among employers — 2.3% of job postings on Indeed indicate hiring is urgent, up from 1.6% on January 1, 2021, according to data provided by the platform. This makes quick and efficient hiring strategies top of mind for employers across all sectors.

“As we’ve seen more companies shifting to permanent hybrid work and addressing waves of hiring, we’ve seen virtual interviews skyrocket over the last year,” Hulce says. “This will change hiring forever and [Indeed] has spent the last year making video interviewing an integrated part of the job search and application process on our platform.”