30 benefit pros to follow on Twitter
November 11, 2015 8:43 AM
There is a direct correlation between closed sales and social media usage, according to sales consultancy A Sales Guy. In fact, nearly three-quarters of sales people using social media as part of their sales process outperform their peers. See what your colleagues are doing right on Twitter: EBA presents 30 top benefit pros to follow on the popular social media site.
Editors note: User name, Twitter handle, bio and Tweets are all directly from Twitter. EBA editors did not make grammar and spelling adjustments. The following are presented in random order.
[Image: Fotolia]
Editors note: User name, Twitter handle, bio and Tweets are all directly from Twitter. EBA editors did not make grammar and spelling adjustments. The following are presented in random order.
[Image: Fotolia]
Joe Ellis Sr.
@JellisSr
CBIZ
Selected Tweet:
"Wellness" is really "Wellbeing" recognizing financial, spiritual, relationship and health are all important employment issues.
Why Ellis uses social media:
Social media gives me a forum to create credibility in the benefit world. I use this credibility to enhance my professional reputation as a thoughtful leader with my clients, colleagues and future clients.
CBIZ
Selected Tweet:
"Wellness" is really "Wellbeing" recognizing financial, spiritual, relationship and health are all important employment issues.
Why Ellis uses social media:
Social media gives me a forum to create credibility in the benefit world. I use this credibility to enhance my professional reputation as a thoughtful leader with my clients, colleagues and future clients.
Ali Payne
@alipayne99
AJG Wellbeing & Engagement Practice Leader, leading by example; Six-time Ironman, 37 marathon finishes, Team Betty 2015, downhill skier.
Selected Tweet:
Communication will make or break ur strategy, not all incentives r created equal; amazing comm. strategy can do the trick! #wellchat
AJG Wellbeing & Engagement Practice Leader, leading by example; Six-time Ironman, 37 marathon finishes, Team Betty 2015, downhill skier.
Selected Tweet:
Communication will make or break ur strategy, not all incentives r created equal; amazing comm. strategy can do the trick! #wellchat
Doug Ramsthel
@dramsthel
Employee Benefits Expert Partner Burnham Benefits
Selected Tweet:
A3: For data - keep it simple and actionable! simple biometrics can be useful data to measure success and actionable #wellchat
Employee Benefits Expert Partner Burnham Benefits
Selected Tweet:
A3: For data - keep it simple and actionable! simple biometrics can be useful data to measure success and actionable #wellchat
Kevin Roberts
@BrokerManCA
Employee Benefits @krbenefits Hike a lot. NAHU Member. Dad to daughters. Proud about that.
Selected Tweet:
All the CEOs can ride in one car. As health insurers scramble to get bigger, #UnitedHealth sits pretty http://ow.ly/PnZt8
Why Roberts uses social media:
I'm on Twitter to gather knowledge, to get the big picture on health care and benefits from a wide variety of sources.
Employee Benefits @krbenefits Hike a lot. NAHU Member. Dad to daughters. Proud about that.
Selected Tweet:
All the CEOs can ride in one car. As health insurers scramble to get bigger, #UnitedHealth sits pretty http://ow.ly/PnZt8
Why Roberts uses social media:
I'm on Twitter to gather knowledge, to get the big picture on health care and benefits from a wide variety of sources.
Eric Silverman
@SilvermanSBG
Family-man * Orioles fan * Business-man
Selected Tweet:
What do you do when a prospect hangs up on you? Do what Jimmy Fallon does... SEND THEM A 'THANK-YOU' NOTE OF... http://fb.me/Rmv5ywV7
Why Silverman uses social media:
Being considered a millennial myself, I believe it's crucial to have a strong and active social media presence in order to become and stay relevant in the technological age we live in today. I also feel that a producers social media account should not always include things that are strictly business and benefits related. I believe that incorporating a good mix of personal interests and industry topics alike. It shows clients and potential clients youre not a robot and that you have a life outside of the office.
Family-man * Orioles fan * Business-man
Selected Tweet:
What do you do when a prospect hangs up on you? Do what Jimmy Fallon does... SEND THEM A 'THANK-YOU' NOTE OF... http://fb.me/Rmv5ywV7
Why Silverman uses social media:
Being considered a millennial myself, I believe it's crucial to have a strong and active social media presence in order to become and stay relevant in the technological age we live in today. I also feel that a producers social media account should not always include things that are strictly business and benefits related. I believe that incorporating a good mix of personal interests and industry topics alike. It shows clients and potential clients youre not a robot and that you have a life outside of the office.
Lindsey Martin
@HealthcareChic
A senior level marketing manager, passionate about improving health care in America through education, innovation, and mutually beneficial relationships.
Selected Tweet:
Got my flu shot 2day! & the best thing about @KPMidAtlantic u don't need 2b a member 2 get 1 #StickItToTheFlu
Why Martin uses social media:
I love participating in social media because I have the ability to share in real-time relevant and valuable information for my followers as it relates to health care in America. Not only is my Twitter account a direct extension of my professional brand, it also showcases my true passion improving health care in America.
A senior level marketing manager, passionate about improving health care in America through education, innovation, and mutually beneficial relationships.
Selected Tweet:
Got my flu shot 2day! & the best thing about @KPMidAtlantic u don't need 2b a member 2 get 1 #StickItToTheFlu
Why Martin uses social media:
I love participating in social media because I have the ability to share in real-time relevant and valuable information for my followers as it relates to health care in America. Not only is my Twitter account a direct extension of my professional brand, it also showcases my true passion improving health care in America.
Jeff Piwnicki
@JeffPiwnickiMS
Husband, Dad, & Financial Advisor at Morgan Stanley. Providing Corporate Financial Wellness.
Selected Tweet:
Are you a champion of healthy choices for your children? Support #ChildHealth Day to protect and develop children's health in the U.S.
Husband, Dad, & Financial Advisor at Morgan Stanley. Providing Corporate Financial Wellness.
Selected Tweet:
Are you a champion of healthy choices for your children? Support #ChildHealth Day to protect and develop children's health in the U.S.
Bill Sheridan
@BillSheridan
Writer, editor, author, blogger, podcaster, CAE, worshipper of CPAs, son of a son of a sailor. Opinions are his alone.
Selected Tweet:
Joanne Fiore: Profession seeking continuous engagement with students / candidates and "pro-CPA" environment at orgs. #aicpagc15
Writer, editor, author, blogger, podcaster, CAE, worshipper of CPAs, son of a son of a sailor. Opinions are his alone.
Selected Tweet:
Joanne Fiore: Profession seeking continuous engagement with students / candidates and "pro-CPA" environment at orgs. #aicpagc15
Matthew Kaiser
@HRtechKaiser t
Managing Director, Lockton Benefit Group - Husband / Papa - HR Technologist - Public Speaker - Developing Myself & Others Fuels Me - Outcomes Follow Systems
Selected Tweet:
"If you don't know your boundaries, you can't know your freedoms" Mgmt structure begs for disruption #pulsedisruptors Brian R. #HRTech
Managing Director, Lockton Benefit Group - Husband / Papa - HR Technologist - Public Speaker - Developing Myself & Others Fuels Me - Outcomes Follow Systems
Selected Tweet:
"If you don't know your boundaries, you can't know your freedoms" Mgmt structure begs for disruption #pulsedisruptors Brian R. #HRTech
Dal Watson
@HealthReform411 Independent Insurance Agent - Broker, Employee Benefits Consultant, Managed Healthcare Professional (MHP), & Health Care Reform Expert @DalDubya
Selected Tweet:
Midsize U.S. employers are just starting to understand what a big job filling out 1095-C coverage reporting forms is http://ht.ly/TLswR
Selected Tweet:
Midsize U.S. employers are just starting to understand what a big job filling out 1095-C coverage reporting forms is http://ht.ly/TLswR
David Shevock
@dshevock
Tech junkie. Currently working on making employee benefits easier and affordable.
Selected Tweet:
Check out survey results. Consumers need tools and help to figure out health insurance when buying on their own! https://lnkd.in/bpKUUFk
Why Shevock uses social media:
"I am on social media because its the most efficient, unbiased and scalable way to get news."
Tech junkie. Currently working on making employee benefits easier and affordable.
Selected Tweet:
Check out survey results. Consumers need tools and help to figure out health insurance when buying on their own! https://lnkd.in/bpKUUFk
Why Shevock uses social media:
"I am on social media because its the most efficient, unbiased and scalable way to get news."
Zack Pace
@zpace_benefits
Benefits Consultant at CBIZ, EBN & iWorkwell Contributor, Mountain Hiker, Day Sailor, Woodland Gardener, Mediocre Musician, Weekend Chef. Married to a Texan!
Selected Tweet:
Look at it this way: Leaving the '16 FSA cap and HSA single cap unchanged takes a little pressure off the '18 #CadillacTax thresholds.
Why Pace uses social media:
Sally Hogshead encouraged me to think of Twitter as the ultimate cocktail party a place to meet interesting professionals, learn new things, share what Ive learned, and have some fun. She was right!
Benefits Consultant at CBIZ, EBN & iWorkwell Contributor, Mountain Hiker, Day Sailor, Woodland Gardener, Mediocre Musician, Weekend Chef. Married to a Texan!
Selected Tweet:
Look at it this way: Leaving the '16 FSA cap and HSA single cap unchanged takes a little pressure off the '18 #CadillacTax thresholds.
Why Pace uses social media:
Sally Hogshead encouraged me to think of Twitter as the ultimate cocktail party a place to meet interesting professionals, learn new things, share what Ive learned, and have some fun. She was right!
Meg Murphy
@megalegamurph
Taller than average and totally rad. I'm here to shake up healthcare with @maxwellhealth and document my life in 140 characters or less.
Selected Tweet:
I CANT be the only one that hates the use of penetration as a word to talk about sales & implementation success. #InfluenceHR
Why Murphy uses social media:
Social media offers an opportunity to connect with the people and companies driving powerful change, and get involved in innovative conversations and events happening in real-time. The jokes and useless facts are entertaining, too.
Taller than average and totally rad. I'm here to shake up healthcare with @maxwellhealth and document my life in 140 characters or less.
Selected Tweet:
I CANT be the only one that hates the use of penetration as a word to talk about sales & implementation success. #InfluenceHR
Why Murphy uses social media:
Social media offers an opportunity to connect with the people and companies driving powerful change, and get involved in innovative conversations and events happening in real-time. The jokes and useless facts are entertaining, too.
Lisa Feddema
@lisa_feddema
Dog lover, food lover, and healthcare nerd working for @HCSC. Passionate about leveraging technology to help people become better healthcare consumers.
Selected Tweet:
#PHIX is a "tool...to create a more elegant solution" @Benefit_Brian writes about the future of benefits http://bit.ly/1FQi8ou
Why Feddema uses social media:
I am passionate about leveraging technology to help consumers optimize health care. Social media has helped me stay informed about innovation in the health care world and gives me the opportunity to get the information out to others. It's a great way to engage with the health care community!
Dog lover, food lover, and healthcare nerd working for @HCSC. Passionate about leveraging technology to help people become better healthcare consumers.
Selected Tweet:
#PHIX is a "tool...to create a more elegant solution" @Benefit_Brian writes about the future of benefits http://bit.ly/1FQi8ou
Why Feddema uses social media:
I am passionate about leveraging technology to help consumers optimize health care. Social media has helped me stay informed about innovation in the health care world and gives me the opportunity to get the information out to others. It's a great way to engage with the health care community!
Aaron Benway
@adbenway
Fintech Entrepreneur. Founder and CEO of HSA Coach. Health Savings Account maintenance and guidance, health docs, retirement and financial planning.
Selected Tweet:
My @Quora answer to How does health savings account affect taxes? http://qr.ae/R4le6S
Why Benway uses social media:
Savings, health and retirement affect everyone. Social+mobile offers a unique moment to touch previously unreachable. At nearly zero cost.
Fintech Entrepreneur. Founder and CEO of HSA Coach. Health Savings Account maintenance and guidance, health docs, retirement and financial planning.
Selected Tweet:
My @Quora answer to How does health savings account affect taxes? http://qr.ae/R4le6S
Why Benway uses social media:
Savings, health and retirement affect everyone. Social+mobile offers a unique moment to touch previously unreachable. At nearly zero cost.
Heidi Savage
@HCRHeidi
HR Leader passionate about helping businesses and HR understand how Health Care Reform #HCR #ACA impacts them; In Plain English. Technical project consulting.
Selected Tweet:
Can you answer these 56 #ACA Employer Shared Responsibility Payment Questions? Can your #HR? It's time. #HCR https://www.irs.gov/Affordable-Care-Act/Employers/Questions-and-Answers-on-Employer-Shared-Responsibility-Provisions-Under-the-Affordable-Care-Act
HR Leader passionate about helping businesses and HR understand how Health Care Reform #HCR #ACA impacts them; In Plain English. Technical project consulting.
Selected Tweet:
Can you answer these 56 #ACA Employer Shared Responsibility Payment Questions? Can your #HR? It's time. #HCR https://www.irs.gov/Affordable-Care-Act/Employers/Questions-and-Answers-on-Employer-Shared-Responsibility-Provisions-Under-the-Affordable-Care-Act
Shandon Fowler
@ShandonFowler
Director of Product Management for Benefitfocus. #ACA and #PrivateExchange expert. Author of The
Groom's Instruction Manual. Dork dad. Views are my own.
Selected Tweet:
Analytics is a means. For them to be successful, you must understand the end you wish to achieve. #HRTechConf
Why Fowler uses social media:
Tweeting, retweeting, replying and connecting are like taking my vitamins I don't have to do it but I feel a whole lot healthier when I do!
Director of Product Management for Benefitfocus. #ACA and #PrivateExchange expert. Author of The
Groom's Instruction Manual. Dork dad. Views are my own.
Selected Tweet:
Analytics is a means. For them to be successful, you must understand the end you wish to achieve. #HRTechConf
Why Fowler uses social media:
Tweeting, retweeting, replying and connecting are like taking my vitamins I don't have to do it but I feel a whole lot healthier when I do!
Rhonda Marcucci
@hmrhonda
Responds to calls to Help me Rhonda from employers, service providers & brokers looking to understand, enter, or penetrate the HR Benefits & Admin tech market
Selected Tweet:
You can't get someone to learn something they don't want to learn. Wise words by Harry Gottlieb @JellyvisionLab on benefit com #BenefitsConf
Why Marcucci uses social media:
I am on twitter because I believe in the power of instant, easily consumable communication regarding current industry noteworthy ideas.
Responds to calls to Help me Rhonda from employers, service providers & brokers looking to understand, enter, or penetrate the HR Benefits & Admin tech market
Selected Tweet:
You can't get someone to learn something they don't want to learn. Wise words by Harry Gottlieb @JellyvisionLab on benefit com #BenefitsConf
Why Marcucci uses social media:
I am on twitter because I believe in the power of instant, easily consumable communication regarding current industry noteworthy ideas.
Mike Smith
@SmithMike7
Exchange Director @ Lockton. Husband, Dad, Son, Brother, Phi, Frater Etc. Opinions are all mine such as Boston is THE greatest sports town in the USA.
Selected Tweet:
Regardless of the sponsor, employers are confused by differing models and will look to independent sources of truth https://lnkd.in/egjRysy
Why Smith uses social media:
Participating with social media began for me in Boise, Idaho, where a marketing associate showed me this new thing called Twitter. Since that day I use it and LinkedIn to connect with colleagues as well as the industry on employee benefit issues focusing on technology, compliance and cost management.
Exchange Director @ Lockton. Husband, Dad, Son, Brother, Phi, Frater Etc. Opinions are all mine such as Boston is THE greatest sports town in the USA.
Selected Tweet:
Regardless of the sponsor, employers are confused by differing models and will look to independent sources of truth https://lnkd.in/egjRysy
Why Smith uses social media:
Participating with social media began for me in Boise, Idaho, where a marketing associate showed me this new thing called Twitter. Since that day I use it and LinkedIn to connect with colleagues as well as the industry on employee benefit issues focusing on technology, compliance and cost management.
Mike Simonds
@mqsimonds
Working with the best people in the benefits business to protect the financial stability of individuals & families. Unum US CEO, devoted dad, husband, Mainer.
Great client meeting this morning their CEO's business philosophy: "hire good people, provide good jobs and good things are going to happen"
Why Simonds uses social media:
I love connecting with the smart, passionate and hard-working people that make employee benefits a reality ... who said insurance can't be fun?
Working with the best people in the benefits business to protect the financial stability of individuals & families. Unum US CEO, devoted dad, husband, Mainer.
Great client meeting this morning their CEO's business philosophy: "hire good people, provide good jobs and good things are going to happen"
Why Simonds uses social media:
I love connecting with the smart, passionate and hard-working people that make employee benefits a reality ... who said insurance can't be fun?
Ryan Holloway
@RyanKHolloway
Owner of benefits consulting practice; born/raised/live/work in East Dallas; spent 8 years in USMC; have a wife, daughter & 4 rescue mutts.
Selected Tweet:
Healthcare Costs, Co-pays and Coinsurance Your healthcare costs are an important factor to consider when you want to buy health insurance
Why Holloway uses social media:
I'm on Twitter and social media simply to provide educational and thoughtful information to our friends and followers so that we can always keep them up to date and keep their wheels turning on happenings in the employee benefits and insurance arena.
Owner of benefits consulting practice; born/raised/live/work in East Dallas; spent 8 years in USMC; have a wife, daughter & 4 rescue mutts.
Selected Tweet:
Healthcare Costs, Co-pays and Coinsurance Your healthcare costs are an important factor to consider when you want to buy health insurance
Why Holloway uses social media:
I'm on Twitter and social media simply to provide educational and thoughtful information to our friends and followers so that we can always keep them up to date and keep their wheels turning on happenings in the employee benefits and insurance arena.
Steve Roper
@RoperInsurance
Health Insurance, Benefits & Business Insurance. Nationally featured Industry Leader. Making Insurance Enjoyable for over 27 years.
Selected Tweet:
A company's brand is like a person's reputation. You earn reputation by trying to do hard things well. -Jeff Bezos, http://Amazon.com
Health Insurance, Benefits & Business Insurance. Nationally featured Industry Leader. Making Insurance Enjoyable for over 27 years.
Selected Tweet:
A company's brand is like a person's reputation. You earn reputation by trying to do hard things well. -Jeff Bezos, http://Amazon.com
Ronnell Nolan
@TheNolanGroup
President and CEO of Health Agents for America, Inc. President, The Nolan Group
Selected Tweet:
CMS says Navigators are unbiased unlike agents. What the ???
Why Nolan uses social media:
When trying to reach the masses about a topic that everyone deserves to know about, I use social media!
President and CEO of Health Agents for America, Inc. President, The Nolan Group
Selected Tweet:
CMS says Navigators are unbiased unlike agents. What the ???
Why Nolan uses social media:
When trying to reach the masses about a topic that everyone deserves to know about, I use social media!
Kevin Duffy
@k_p_duffy
Health Insurance professional with a focus on group policy and wellness strategies. Tweets are my own and not representing my employer.
Selected Tweet:
My 7 yr old: "Being @POTUS is boring & u can never b home. I rather drive an ice cream truck." Think it has something 2 do w free ice cream?
Health Insurance professional with a focus on group policy and wellness strategies. Tweets are my own and not representing my employer.
Selected Tweet:
My 7 yr old: "Being @POTUS is boring & u can never b home. I rather drive an ice cream truck." Think it has something 2 do w free ice cream?
Thomas M. Harte
@ThomasHarte
President and Founder of Landmark Benefits - a prominent employee benefits agency in New England and Board of Trustees: NAHU.
Selected Tweet:
I learned years ago that an unhappy customer will tell many. Why keep a customer on hold for an hour and hang up @Macys?
Why Harte uses social media:
Social media has always been an important tool for me to educate, inform, inspire and praise those within our industry. It is ever more important for employee benefits professionals to embrace all forms of communication to improve outcomes in our industry.
President and Founder of Landmark Benefits - a prominent employee benefits agency in New England and Board of Trustees: NAHU.
Selected Tweet:
I learned years ago that an unhappy customer will tell many. Why keep a customer on hold for an hour and hang up @Macys?
Why Harte uses social media:
Social media has always been an important tool for me to educate, inform, inspire and praise those within our industry. It is ever more important for employee benefits professionals to embrace all forms of communication to improve outcomes in our industry.
Mark Gaunya
@markgaunya
employee benefits advisor passionate about making a difference in the lives of our clients - way beyond brokerage
Selected Tweet:
Because of the ACA risk transfer when a health plan improves member health they write a check to the plans that don't huh? @jaybarrows
employee benefits advisor passionate about making a difference in the lives of our clients - way beyond brokerage
Selected Tweet:
Because of the ACA risk transfer when a health plan improves member health they write a check to the plans that don't huh? @jaybarrows
Michael Lujan
@mdlujan
Chief Strategy Officer @ Limelight Health / CAHU President
Selected Tweet:
Q: Who are the winners in disruptive health tech? A: The problem solvers who fix the current system we use. - @mdweinberg #SFBThealthcare
Why Lujan uses social media:
Social media opens incredible access to new ideas, important trends and honest discussions with experts about our evolving industry.
Chief Strategy Officer @ Limelight Health / CAHU President
Selected Tweet:
Q: Who are the winners in disruptive health tech? A: The problem solvers who fix the current system we use. - @mdweinberg #SFBThealthcare
Why Lujan uses social media:
Social media opens incredible access to new ideas, important trends and honest discussions with experts about our evolving industry.
Tanya Boyd
@TanyaRBoyd
Health Insurance & Benefits Specialist. Entrepreneur. The Intrigue. Insurance Angel. Office Janitor. Mom of 2. Wife of 1. Master of None.
Selected Tweet:
Did you know that assisters in the health insurance marketplace are prohibited from making plan recommendations? Use a broker.
Why Boyd uses social media:
Where else can you have a fun and resourceful avenue to collaborate with likeminded people without fear of competition, and get your message out to millions, free of charge, with a few taps of the keyboard? #TwitterRocks
Health Insurance & Benefits Specialist. Entrepreneur. The Intrigue. Insurance Angel. Office Janitor. Mom of 2. Wife of 1. Master of None.
Selected Tweet:
Did you know that assisters in the health insurance marketplace are prohibited from making plan recommendations? Use a broker.
Why Boyd uses social media:
Where else can you have a fun and resourceful avenue to collaborate with likeminded people without fear of competition, and get your message out to millions, free of charge, with a few taps of the keyboard? #TwitterRocks
Sam Fleet
@SamFleetSays
President of AmWINS Group Benefits. An unwavering passion for Group Benefits. Topics: #ACA, #PPACA, #HCR, #selffunding, #voluntary, #retiree, #stoploss.
Selected Tweet:
Fantasy football owners have more info about their team than an employer does about the health & welfare of their employees. #selffunding
President of AmWINS Group Benefits. An unwavering passion for Group Benefits. Topics: #ACA, #PPACA, #HCR, #selffunding, #voluntary, #retiree, #stoploss.
Selected Tweet:
Fantasy football owners have more info about their team than an employer does about the health & welfare of their employees. #selffunding
EBN Magazine
@EBNmagazine
An industry leader in coverage and analysis of what's happening in the benefits world: From retirement to well-being, Employee Benefit News is a must-have handle to follow ... along with our editors Nick and Andea - @EBN_Andrea and @EBN_Otto
An industry leader in coverage and analysis of what's happening in the benefits world: From retirement to well-being, Employee Benefit News is a must-have handle to follow ... along with our editors Nick and Andea - @EBN_Andrea and @EBN_Otto
EBA Magazine
@EBAMagazine
No Twitter roundup for benefit advisers would be complete without the top twitter feed for breaking industry news, in-depth analysis of trends and industry forecasts if we do say so ourselves.
No Twitter roundup for benefit advisers would be complete without the top twitter feed for breaking industry news, in-depth analysis of trends and industry forecasts if we do say so ourselves.
