Employers shouldn’t just be planning their upcoming benefit enrollment period — they should be planning their next several enrollments.

Having a solid multi-year enrollment strategy allows all parties involved — including employers, employees, brokers and vendors — to map out the best course of action for workplace benefits, related employee communications and engagement goals and the actual enrollment solution that’s being set-up. And, best of all, it means employers are always prepared for what comes next year after year. As a matter of fact, when one year’s messaging is completed and evaluated, you’re starting to plan for the following year’s messaging and enrollment process.

Dan Johnson
Vice president of sales and marketing

Dan Johnson is vice president of sales and marketing for Trustmark Voluntary Benefit Solutions.


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