Veterinary costs have gone up 23.98% since 2021, considerably outpacing the overall inflation rate. It's no surprise that voluntary benefits like pet insurance that offer financial support to pet families are growing in paw-pularity—especially with millennial and Gen Z employees. In our new white paper, we explore how financial pressures and shifting perceptions of pet ownership combine to make pet insurance as a voluntary benefit offering a valuable hiring and retentional tool for businesses.